Jay Wu – 產品經理（中文版）

關於我

Hi 我是吳新捷，是跟你沒有心結的產品經理，擅長快速把想法落實為MVP並預備上市的計畫。

目前任職於澳洲券商公司的運營產品經理，過去也曾經參與台灣多個公司的POS和EC系統導入和運營管理。且有在上海和柬埔寨創業的工作經驗。在行銷上也有做過多渠道的推廣和銷售經驗(淘寶、COSTCO、MOMO購物)。

我認為好的產品經理，必須是對產品具備熱忱的推廣者、傳教士幫助團隊有強的向心力，若您有相關的職缺推薦，歡迎與我聯繫

核心專長

• 交易與金融科技
  • 維運 MT4/MT5 與自有交易系統，持續優化流程與手續費成本。
  • 每月節省金流手續費超過 USD 10K。
• 零售科技
  • 主導 OMO 架構整合，涵蓋 POS、電商、CRM、會員、金流、物流與電子發票 API。
• SEO 與成長
  • 管理 20+ B2B 品牌 SEO 專案，導入 AI 內容工作流。
• 行銷
  • 建立數位成長漏斗，將行銷活動轉化為可衡量營收成果。

精選專案

• 交易平台營運優化（2024–至今）

  • 背景： 多平台交易營運需兼顧金融穩定與 CRM 協作效率。
  • 問題： 交易成本偏高、流程分散，資訊同步效率不足。
  • 解法： 重整出入金路由、導入 AI 支援流程、建立 KPI 治理機制。
  • 成果： 每月節省 USD 10K+ 手續費並提升整體營運一致性。

• SEO 成長專案（2023–2024）

  • 背景： 傳統製造品牌需強化全球數位獲客能力。
  • 問題： 多品牌 SEO 缺乏可擴展的營運模型。
  • 解法： 建立治理框架、AI 內容流程與 CRM 線索管理。
  • 成果： 穩定維運 20+ 專案並提升詢盤品質。

• 商場 POS 整合專案（2019–2021）

  • 背景： 連鎖零售需要快速完成 OMO 上線。
  • 問題： 舊 ERP/CRM 移轉複雜且時程壓力高。
  • 解法： 首月完成 POS 與會員移轉，次月完成電商與第三方 API 串接。
  • 成果： 快速上線且移轉穩定，並維持關鍵字排名成效。

• IoT 裝置開發專案（2016–2017）

  • 背景： 傳統製造商推出智慧空氣清淨機。
  • 問題： 跨國軟硬體團隊協作複雜度高。
  • 解法： 協調規格、App 上架、認證與上市規劃。
  • 成果： 產品成功商業化並拓展銷售通路。

技能

• 產品策略：路線圖規劃、PRD 撰寫、待辦優先排序、上市策略
• 系統整合：POS、API、CRM、ERP、金流閘道、電子發票整合
• 成長：SEO 營運、成效行銷、內容系統化、AI 工作流設計
• 領導：利害關係人對齊、跨部門執行、供應商與交付管理

聯絡方式

• Email: dan40912@gmail.com
• LinkedIn: Jay Wu

Jay Wu – Product Manager

About

Product Manager focused on digital platforms, fintech systems, and retail technology.

• Bridges strategy, operations, and engineering to deliver scalable product outcomes.
• Experienced in end-to-end product delivery from roadmap to launch.
• Proven in cross-functional leadership across product, engineering, operations, marketing, and external vendors.
• System integration strength across POS, API, CRM, and ERP environments.

Core Expertise

• Trading & Fintech
  • Operate MT4/MT5 and in-house trading systems with workflow and fee optimization.
  • Delivered monthly payment fee savings above USD 10K.
• Retail Technology
  • Led OMO implementation across POS, eCommerce, CRM, membership, payment, logistics, and e-invoice APIs.
• SEO & Growth
  • Managed SEO programs for 20+ B2B brands with AI-enabled content workflows.
• Marketing
  • Built digital growth pipelines and converted campaigns into measurable revenue impact.

Featured Projects

• Trading Platform Operations (2024–Present)

  • Background: Multi-platform trading operation required stable financial and CRM processes.
  • Problem: High transaction costs and fragmented operating flows.
  • Solution: Redesigned fund-routing workflows, introduced AI support automation, and implemented KPI governance.
  • Impact: Saved USD 10K+ monthly and improved operational consistency.

• SEO Growth Programs (2023–2024)

  • Background: Manufacturing brands needed global digital lead generation.
  • Problem: Multi-brand SEO lacked a scalable operating model.
  • Solution: Built governance framework, AI content workflow, and CRM lead management.
  • Impact: Maintained SEO performance across 20+ active accounts.

• POS Integration for Shopping Malls (2019–2021)

  • Background: Retail chain needed rapid OMO rollout.
  • Problem: Legacy ERP/CRM migration and strict timeline pressure.
  • Solution: Delivered POS + member migration in month one; eCommerce and third-party API integration in month two.
  • Impact: Fast go-live with stable migration and sustained top SEO rankings.

• IoT Device Development (2016–2017)

  • Background: Traditional manufacturer launched a smart air purifier.
  • Problem: Complex cross-border coordination across hardware and software teams.
  • Solution: Coordinated specs, app launch, certification, and go-to-market execution.
  • Impact: Achieved successful market launch with strong commercial performance.

Professional Experience

• Product Manager – Trading Platforms & CRM (2024–Present)
• SEO Program Manager (2023–2024)
• Product Manager – Custom POS & Information Systems (2019–2021)
• Marketing Manager / Growth Hacker (2017–2018, 2019–2021)
• IT Manager – Cambodia Operations (2018–2019)
• Product Manager – IoT Smart Device (2016–2017)

Skills

• Product Strategy: roadmap planning, PRD writing, backlog prioritization, go-to-market planning
• System Integration: POS, API, CRM, ERP, payment gateway, e-invoice integration
• Growth: SEO operations, performance marketing, content systemization, AI workflow design
• Leadership: stakeholder alignment, cross-functional execution, vendor and delivery management

Contact

• Email: dan40912@gmail.com
• LinkedIn: Jay Wu
• Medium: @dan40912

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